ILIA Color Block Lipstick in Wild Aster — Vegan, Non-Toxic, Full Coverage Berry Brown
A Bold Lip You Can Feel Good About.
Some lipsticks make you choose between a stunning color and a clean formula. ILIA Color Block Lipstick in Wild Aster refuses to compromise. This rich berry brown shade — deep, cool-toned, and undeniably sophisticated — delivers full coverage color that lasts, all in a formula that's non-toxic, vegan, and cruelty-free.
Swipe it on and feel the difference: creamy, hydrating, and comfortable all day. No budge. No compromise. Just beautiful, clean color.
Why You'll Love It
- Wild Aster — a stunning berry brown with cool undertones, universally flattering
- Full coverage color — rich, bold pigment in one swipe
- No budge formula — long-lasting wear that stays put
- Hydrating formula — comfortable to wear all day, never drying
- Non-toxic — free from parabens, phthalates, and harmful chemicals
- Vegan & cruelty-free — no animal ingredients, no animal testing
- 0.14 oz / 4g — full-size lipstick in ILIA's iconic minimalist packaging
How to Wear It
Apply directly from the bullet for full coverage, or use a lip brush for precision. Pair with a clear gloss over top for a glossy berry look, or wear alone for a sophisticated matte-satin finish. Works beautifully with neutral eye looks or as the statement piece of a clean beauty routine.
Clean Credentials
ILIA is one of the most trusted names in clean beauty — a brand that pioneered the idea that high-performance makeup and non-toxic formulas aren't mutually exclusive. Every ILIA product is formulated without parabens, phthalates, synthetic fragrance, and other harmful ingredients, and is certified vegan and cruelty-free.
⭐ What Customers Are Saying
Customers consistently describe Wild Aster as one of the most wearable bold shades they've ever tried — rich enough to make a statement but versatile enough for everyday wear. The hydrating formula gets rave reviews for feeling comfortable all day without fading or feathering. Clean beauty fans love that they can finally wear a bold lip without worrying about what's in it.